Original research · 2026 edition
pontus.life
Whitewashed buildings crowded along the Santorini caldera rim above the sea at dusk
The Overrated Index · 2026

The Overrated Index — which famous places are most overrun.

31 destinations ranked by how much attention each draws against how many people actually live there.

Every year the same argument goes round: this place is overrated, that one is a tourist trap. It is almost always opinion. This is the version with the arithmetic shown.

The index measures one thing, deliberately: how much attention a destination attracts relative to the number of people who live there. That ratio is the mechanism behind almost every complaint about a place being ruined — not that it is ugly, but that its fame has outgrown it.

What it measures

The gap between how famous a place is and how much of it there is to go round. Crowding pressure, in one number.

What it does not

Whether you will enjoy yourself. No satisfaction score, no review sentiment, no verdict on beauty. A high rank is not a warning.

Why small places rank high

It is a ratio, so a village will always out-score a capital. That is the point of the measure — use the tier filters to compare like with like.

283page views per resident in Hallstatt, the highest measured
1,009×the gap between Hallstatt at the top and Bali at the bottom
7villages, towns and islands rank above the first city — Dubrovnik, at number 8
14of these places we have been to, photographed and written an honest verdict on

The index

31 destinations, ranked

The top of the table is not a list of bad places. It is a list of small ones. Hallstatt, a village of 741 people, drew 209,423 page views in twelve months. At the other end, Bali draws more attention in absolute terms than most of this table, but spread across 4,362,700 residents it barely registers.

Ranked by page views per resident. The bar is drawn on a logarithmic scale — the range runs to 1,009×, so a linear bar would render most of the table invisible.
#DestinationViews per
resident
Page views
(12 mo)
ResidentsSeason
ratio
Busiest
month
1HallstattAustria209,423 views · 741 residents · peak Dec 2025282.6209,42374120261.39Dec 2025
2Cinque TerreItaly332,788 views · 3,405 residents · peak Aug 202597.7332,7883,4051.34Aug 2025
3PositanoItaly143,703 views · 3,729 residents · peak Sep 202538.5143,7033,72920241.72Sep 2025
4SantoriniGreece414,452 views · 17,430 residents · peak Aug 202523.8414,45217,43020111.35Aug 2025
5AmalfiItaly95,991 views · 4,729 residents · peak May 202620.395,9914,72920231.19May 2026
6CapriItaly246,648 views · 12,903 residents · peak Oct 202519.1246,64812,90320221.48Oct 2025
7MykonosGreece171,312 views · 10,134 residents · peak Jul 202616.9171,31210,13420111.53Jul 2026
8DubrovnikCroatia399,433 views · 41,562 residents · peak Aug 20259.6399,43341,56220211.43Aug 2025
9SorrentoItaly118,978 views · 15,407 residents · peak Jun 20267.7118,97815,40720231.58Jun 2026
10ReykjavikIceland662,771 views · 138,772 residents · peak Jan 20264.8662,771138,77220251.33Jan 2026
11CorfuGreece452,292 views · 100,854 residents · peak Aug 20254.5452,292100,85420111.34Aug 2025
12VeniceItaly1,078,233 views · 250,369 residents · peak Aug 20254.31,078,233250,36920231.18Aug 2025
13RhodesGreece431,076 views · 127,613 residents · peak Aug 20253.4431,076127,61320201.43Aug 2025
14BrugesBelgium401,015 views · 118,509 residents · peak Jul 20263.4401,015118,50920221.26Jul 2026
15SplitCroatia414,380 views · 160,577 residents · peak Aug 20252.6414,380160,57720211.56Aug 2025
16EdinburghScotland1,074,465 views · 488,050 residents · peak Aug 20252.21,074,465488,05020161.28Aug 2025
17FlorenceItaly731,405 views · 360,930 residents · peak Aug 20252.0731,405360,93020231.14Aug 2025
18AthensGreece912,686 views · 643,452 residents · peak Oct 20251.4912,686643,45220211.13Oct 2025
19LisbonPortugal774,254 views · 545,796 residents · peak Sep 20251.4774,254545,79620211.35Sep 2025
20AmsterdamNetherlands1,166,229 views · 921,468 residents · peak Aug 20251.31,166,229921,46820231.18Aug 2025
21BergenNorway310,850 views · 291,189 residents · peak Jul 20261.1310,850291,18920231.31Jul 2026
22LyonFrance534,023 views · 519,127 residents · peak Jul 20261.0534,023519,12720231.10Jul 2026
23PragueCzechia1,269,680 views · 1,397,880 residents · peak Oct 20250.91,269,6801,397,88020251.18Oct 2025
24ParisFrance1,823,861 views · 2,103,778 residents · peak Jun 20260.91,823,8612,103,77820231.17Jun 2026
25Quebec CityCanada501,193 views · 574,482 residents · peak Aug 20250.9501,193574,48220241.19Aug 2025
26NaplesItaly788,573 views · 913,462 residents · peak Aug 20250.9788,573913,46220231.18Aug 2025
27BarcelonaSpain1,208,847 views · 1,731,649 residents · peak Jul 20260.71,208,8471,731,64920251.36Jul 2026
28MontrealCanada1,198,240 views · 1,895,211 residents · peak May 20260.61,198,2401,895,21120241.16May 2026
29RomeItaly1,461,003 views · 2,748,109 residents · peak Oct 20250.51,461,0032,748,10920231.09Oct 2025
30KyotoJapan645,450 views · 1,463,723 residents · peak Nov 20250.4645,4501,463,72320201.42Nov 2025
31BaliIndonesia1,227,948 views · 4,362,700 residents · peak Aug 20250.31,227,9484,362,70020211.23Aug 2025
Machu PicchuPeru1,327,392 views · peak Sep 20251,327,3921.33Sep 2025
PompeiiItaly1,137,118 views · peak Jul 20261,137,1181.34Jul 2026
PetraJordan1,000,919 views · peak Sep 20251,000,9191.29Sep 2025

Rows marked with a red rule are places we have been to and written about — the link takes you to the honest verdict. Residents carry the census or estimate year recorded in Wikidata. Sites have no resident population, so they cannot be ranked.

Method

How the number is built

The whole index rests on two free, public, machine-readable sources. No survey, no paid panel, no proprietary data — deliberately, so anyone who wants to check this can rebuild it.

1 · Attention

English Wikipedia page views for the twelve complete months from August 2025 – July 2026, via the Wikimedia REST pageviews API, restricted to agent=user so automated traffic is excluded.

2 · Residents

Population from Wikidata property P1082 — the value Wikidata itself marks preferred where one is set, otherwise the most recently dated figure. Each figure’s year is printed in the table.

3 · The ratio

Annual page views divided by population. That is the ranking, and it is the whole calculation.

4 · Season concentration

The busiest month’s page views divided by the twelve-month mean. Reported beside the ratio, never folded into it.

We deliberately do not blend the two numbers into a single score. Any weighting would be a choice we could not defend — why 70/30 and not 60/40? — and an index whose headline depends on an arbitrary constant is a stunt. Two honest numbers side by side beat one invented one.

Limitations

Where this index is weak

Stated here rather than buried, because a study that hides its own weaknesses is a press release.

Interest, not arrivals

Someone reading about Hallstatt may never go. This is an attention proxy, not a substitute for tourist-board arrival figures — which are not published consistently enough across 34 destinations to use.

English Wikipedia only

That biases the sample toward destinations anglophone travellers research. Kyoto almost certainly draws attention in Japanese that this method never sees.

Boundaries are inconsistent

Some population figures are municipal, some cover a wider commune or a whole island. Athens is counted as the municipality, not its much larger urban area, so it reads lower here than a metro figure would.

Three census years matter

Santorini, Mykonos and Corfu carry 2011 figures — the most recent Wikidata holds. Greek island populations generally fell over that decade, so those three are, if anything, ranked too low. We publish the bias and its direction rather than quietly patching rows.

Reading is less seasonal than travel

People read year round and travel in August, so the season ratios here understate real seasonality. Treat them as relative, not absolute.

The sample is chosen

These 34 destinations were selected as well-known places, several of which we have written about first hand. A different list would produce a different table.

Use the data

Cite it, check it, argue with it

The index is published so it can be quoted and checked. Every raw figure behind the table — including monthly page views for each destination — is in one JSON file.

PONTUS, “The Overrated Index 2026,” pontus.life/overrated-index
Data: English Wikipedia page views, August 2025 – July 2026; Wikidata population.
Dataset: pontus.life/overrated-index-2026.json

If a number here looks wrong, we would genuinely like to know — hello@pontus.life. The 2027 edition rebuilds from the same two sources, so the movement between years becomes the more interesting number.

Questions

Common questions

What does the Overrated Index actually measure?

It measures attention per resident: how many times a destination's English Wikipedia page was read over twelve months, divided by the number of people who live there. A high score means a place is famous far out of proportion to the size of the community absorbing the visitors. It does not measure whether you will enjoy the place, and it is not a visitor count.

Which destination is the most overrated in 2026?

By this measure Hallstatt ranks first, with 209,423 page views against 741 residents — 282.6 views per resident, roughly 1,009 times the figure for Bali at the bottom of the table. It is a village of a few hundred people carrying the search interest of a major city.

Is Santorini overrated?

Santorini ranks 4 of 31 on this index, at 23.8 page views per resident. That is a crowding signal, not a verdict on the island. Our own first-hand position is that Santorini is not overrated so much as wrongly visited — the caldera at sunset is genuinely extraordinary and genuinely mobbed, and the two facts are related.

Why are big cities like Rome and Paris near the bottom?

Because they are large enough to absorb their own fame. Rome draws far more attention than Hallstatt in absolute terms, but it has millions of residents to carry it. The index is a ratio, so size is the whole point — and that is a property of the measure, not a flaw hidden inside it. Use the tier filters to compare like with like.

What data is the index built from?

Two free, public, machine-readable sources: the Wikimedia REST pageviews API for attention, and Wikidata for resident population. No paid data, no surveys, no proprietary panel. The full dataset is published as JSON so anyone can check the arithmetic or rebuild the table.

Does a high score mean I should not go?

No. It means go differently — outside the peak month, staying overnight rather than arriving with a cruise or a day tour, and expecting to be one of many. Every destination near the top of this table is famous for a reason.

First hand

Where we have actually been

The data says how crowded a place is. Only going says what it is like. These are the destinations in the table we have walked, photographed and written an honest verdict on.

The wider picture sits in our country guides — the honest guide to Greece and the honest guide to Italy — and the argument this index puts numbers to is made in words in the most overrated destinations. Every verdict we publish is collected in the reviews directory and mapped on the globe.